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Tan Li Ching Winnie

Programme Leader, Advertising & Graphic Communication

Senior Lecturer

Design & Media


Postgraduate Diploma in Higher Education (PGDHE),
Nanyang Technological University,
National Institute of Education, Singapore

Master in Typography,
Academy of Arts, Architecture and Design, Prague, Czech Republic

Bachelor of Arts in Visual Communication (Time-Based Media),
Kent Institute of Art and Design, UK

Diploma in Visual Communication,
Temasek Polytechnic, Singapore


One of Singapore’s distinguished typographers, Winnie Tan has many works published and featured at major publications and international exhibitions. Her accolades are Type Directors’ Club (New York 2014, Tokyo 1999), Sandu Cultural Hong Kong, Type Player 2/Best of Typographic Designs (2011), Slanted Germany, Women in Design and Typography (2010), IDN Hong Kong Creative Portraits (2005), Creative Circle Interactive Media Awards Singapore (2000), Ideas for Singapore Changi Airport Terminal 3 (1998) and Certificate of Distinction for 12th Young Artist UOB Painting of the Year (1993).

Notable exhibitions are 6767 Drawbridge, a NAFA and Loughborough joint exhibition (2014), Chance, Luck Accident at Substation Singapore (2013), and Best of VŠUP at Regensburg (2009). One of her works in typographic digital print, Twilight Bilingual, is now in the NAFA Gallery collection.

Her research in typography examines the affordance of legibility and readability in the character, word and measure as a quest of seeking a sound visual argument, often sculpting new information landscape that promise discovery and transformation in looking at type as image and text.

Her experience of 13 years as a typeface and media designer also includes commissioned typefaces, designing e-learning interface and digital experience for WHO Lyon, TNT Asia, Compaq Asia, Nokia Asia, NLB Singapore, NHB Singapore, Logical Steps and Tiger Beer Asia.