Do what you love, and do what matters to you. As a creative, you always need to keep your eyes open. Never lose your curiosity because whatever you see can inspire you. Don’t be afraid to fail, learn and grow from the mistakes.
Xu Xuan joined well-known agency Ogilvy & Mather Singapore after graduating and was promoted to the role of Art Director in 2011. She worked on several local and regional accounts including major ones like American Express, ASUS, Baxter, CIMB Bank, Coca Cola, Fancl Asia, IBM, IDA Singapore, KLM, Marina Bay Sands, Nestle, Ogilvydo, Prudential, SingTel, UOB Bank, Visit Britain, Yahoo!, IHG and EDB.
Within a short span of 7 years in agency, Xu Xuan picked up several regional and international awards such as One Show, Asia Interactive Awards (AIA), International Travel Marketing Awards, Creative Circle Awards, Mobile-EX Awards Singapore, Hall of Fame Singapore, WPP Atticus Awards, Gold Lion at Cannes Lions 2013 and 2 Gold Spikes at the Spikes Asia 2013. The most recent awards are 1 Silver Lion and 1 Bronze Lion at Cannes Lions 2014.