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A Daydream of a




                 Digital Nomad                                                                                                                                  BA(Hons) Fashion & Marketing
                                                                                                                                                                        Darren Loh Kar Wai







                 Mixed medium

                 Menswear (5 outfits)




                 Student Bio                                                                                   Project Description




                 Darren Loh is a Singapore-based Fashion Designer                                              This collection is about Digital Nomad, a location-

                 specialising in BA (Hons) Fashion and Marketing from                                          independent, digital-dependent lifestyle. It is about a Nomad


                 University of East London (UEL). He has taken on various                                      living in the 1970s, daydreaming about time travelling to

                 design projects, proving his ability to conceptualise and                                     the future of a Utopia World of the year 2011. The people

                 create notable pieces. He is equipped with over 4 years of                                    were no different than him, but heavily reliant on the new

                 retail experiences, and was tasked to redesign corporate                                      inventions of technology. Most of them live off hostels or

                 uniforms for luxury hospitality brands like Shangri La, Rasa                                  rented apartments, having nothing that is owned by them.

                 Sentosa. He is an ardent explorer of new ideas and avid                                       Everything that belongs to them is all in a bag that they

                 student of the world around him. His current interests lie in all                             carry all the time. Adventures of wonders, discovering

                 things entrepreneur and environmental.                                                        new urban places to artificial outdoor activities. However,

                                                                                                               the dream comes a glimpse of missing home, having no


                                                                                                               sense of belonging. Constantly fearing about the world’s
                                                                                                               responsibility, climate change, on their back.




                                                                                                               Inspirations are drawn from various Digital Nomads’ needs;

                                                                                                               such as items like waist bag and neck pillow. The products

                                                                                                               are heavily designed by packability, while some items intend

                                                                                                               to be modular or have transformable capability. Clothes

                                                                                                               that are able to turn from neck pillow to jacket, hoodie

                                                                                                               to drawstring bag, garment bag to jacket. Modularity is

                                                                                                               introduced through either magnets or snap buttons; such

                                                                                                               as magnetic pouch pockets. All garments aim to retain its


                                                                                                               primary functionality.







                                                                                                                                               Fig 15.





































































                   B.o.B. 2020











                   S.O.A.D.         Fashion Studies




















                                                                             Fig 16.
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