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S CHO OL  OF  A R T  &  DE S IGN  /  DE S IGN  &  M ED I A  /  DI P L OM A  S CHO OL  OF  A R T  &  DE S IGN  /  DE S IGN  &  M ED I A / DE GR EE












                  BACHELOR OF ARTS (HONS) DESIGN AND MEDIA


                  This is a one-year top-up course for diploma graduates,   Learning Outcomes:
                  offered in collaboration with University of Central
                  Lancashire, UK. You will have the opportunity to spend   •  Foster creative behaviours and attitudes across
                  2-3 weeks in the UK, where you will expand their   the multidisciplinary landscape of the design and
                  learning experience through mass lectures, collaborative   media landscape
                  projects, dialogues and exchanges with staff and   •  Develop intellectual ability to interconnection as well
                  students from the University of Central Lancashire.   as balance between theory, practical and design
                                                                 intuition for applications
                  BA (Hons) Design and Media is a programme geared
                  towards developing your professional edge and built   •  Refine application and execution skills to convey
                  upon diploma studies in advertising, graphic design,   design solutions with insights drawn from broad
                  illustration, animation and screen media. The course   based and multidisciplinary design references
                  focuses on a holistic study experience that is practice-  across media platforms
                  led, adopting an integrated approach that is process
                  and idea driven.                             •  Develop sensitivity to critically appraise problem
                                                                 and/or design solutions for effective communications
                                                               •  Build awareness around social and cultural factors
                                                                 with a global perspective
                                                               •  Enable independent learning through developing
                                                                 learning contracts and engaging in self-reflection








 DIPLOMA IN SCREEN MEDIA


 The Diploma in Screen Media offers a hands-on approach in   Learning Outcomes:
 filmmaking to inspire a new generation of visual storytellers.    •  Attain in-depth industry knowledge and
 Develop a professional show reel showcasing your expertise   skills on filmmaking
 in directing, cinematography, scriptwriting, producing, editing,
 sound design and visual effects. Explore the art of creating   •  Utilise a diverse spectrum of content in
 original content through diverse approaches such as narrative   the production of works for the screen
 feature films, documentaries, and digital journalism. Learn by   •  Develop a professional showreel of
 undertaking a six-month internship that gives you a    original content
 professional edge.    •  Lead and collaborate effectively
 If you are gripped by movie plots and intrigue with the process
 of making a film, this course develops the skillset in the full
 production of film-making.
 S C H O O L O F A R T & D E S I G N                                                                         S C H O O L O F A R T & D E S I G N









 20  Please refer to NAFA website for the course modules.                                                   21
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