Page 33 - NAFA-Diploma-Degree-Course-Guide-2018-2019

BAChElOr OF ArTS (hONS)
FAShION AND MArkETING

This is a one-year top-up course for diploma
graduates, offered in collaboration with
University of East London (UEL), Uk. Students
will have the opportunity to spend 2-3 weeks
in the Uk where they will visit UEL in London
and Premier vision in Paris, the world’s leading
textile trade show.
This course prepares you to analyse a
specific market for the design and production
of a fashion collection through the use of
marketing strategies. Learn to identify business
opportunities by considering both creative
innovation and commercial viability.
Successful completion of the Bachelor of Arts
(Hons) Fashion and Marketing programme at
Nanyang Academy of Fine Arts leads to the
award of a Bachelor of Arts (Hons) Fashion
and Marketing by UEL.

learning Outcomes:
• Explore creativity in fashion, through 2D and 3D
• Understand fashion consumers and markets
• Expand your range of visual, verbal and digital
communication skills
• Develop your professional practice
• Acquire operational and strategic fashion
management skills
• Enhance your personal and professional profile
• Realise your creative potential
• Build business acumen
• Prepare for a successful career in fashion
and the creative industries

S c h o o l o f a r t & D e S i g n

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