A campaign to encourage recycling by engaging people in an upcycle exhibition. lt looks like a wonderland from far, but when you step close, they are all made by packaging wastes. Media: Gif posters
No one’s life is smooth sailing. People tend to ignore the negative feelings when they face obstacles. However, only when you face negativities directly, inner peace will come. Exhibited for NAFA Open House 2020. Media: Printed photobook.
The traditional process of brewing tea requires many steps and efforts. However, to make it more popular among youth, an instant tea is introduced in collaboration with T2 Tea company. Media: Packaging design for T2 Tea.
A person’s life is a journey from born to death. We experience danger, surprise and happiness along the way. It leads us to reflect upon the ultimate questions of existence: Where are we from? Who are we? Where are we going? Media: Postcards
Discovering how man and nature could live together in harmony. Delivery parcels with weaving patterns are transformed into fashion bags. Overseas exchange, exhibited at NAFA campus 1. Media: Bags made by collaged delivery parcels.
Motion posters featuring details from delivery parcels bags. Three in a series to convey the key messages: recycle, reuse and reduce.
Social media promotions to activate the upcycle campaign. Media: instagram posts
Postcards of posters to further promote the key messages of recycle, reuse and reduce. Media: Printed postcards on matte paper.
An overview of the whole exhibition space, where all the sculptures are made of used delivery packaging. Media: cardboard, plastics, bottle caps.
Top view of the interior of the exhibition. Sculptures are larger than human size. It gives an overwhelming and immersive experience to the visitors. Media: Cardboards
A front view of the exhibition space. Media: cardboards and sculpture.
Interactive mural formed by visitors using recycled plastic bottle caps. The activity calls for public participation, which in turn engages audience with recycling. Media: plastic bottle caps.
Exhibition poster made like a delivery parcel label. The numbers on the poster flashes with the daily number of parcels delivered. Scan the QR code and decode the meaning of each letter on the poster. Media: Printed poster
The video tells the story from the problem of packaging waste to my design solutions on upcycling exhibition and the results from the campaign.