Journal 501 is a Levis initiative for the annual 501 day. Aimed at reducing fast fashion use by providing an alternative, more sustainable denim with challenging packaging.
Art is human nature made tangible. it’s a way an artist leaves a mark on the word. Art is the stuff of life! But art today craves validation at museums and galleries. Art today is constantly chasing the red dot of sold.
Whether it’s a fingerprint or a stain, an emotional connection or a memory, the things around us usually have a lot to say, if only one cares to observe and listen.
A simple Box-in-Box structure for high-quality instant coffee for the busy citizen. With the size in mind, each packet is to store the exact amount needed for one cup of coffee while offering a variety of options for a new customer.
Geddit Anot? Is a language based card game for Singaporeans. The purpose of the game is to rekindle the relationship between grandparents and grandchildren while simultaneously being educational.
While seniors learn about modern day lingo, young Singaporeans learn older, almost extinct, Singlish slangs.
With engaging prompts, the game hopes to open up the players and get a conversation going.
ince language is constantly evolving, geddit anot? could have expansion packs that could be released during specific events around the year or pertaining to certain themes within Singapore.
the campaign could have guerrilla marketing in the form of prompts and questions of the cards in public places prompting people to introspect the questions.