The Meaning of Life is a series of postcards and the very first project I established in NAFA, and also one of my best. These postcards were the first to introduce me to the world of design and metaphors and the use of visual literacy to describe things that cannot be described with words.
Empathy/The Meaning of Life is a series of posters inspired by the first project with a similar name: The Meaning of Life. This was my second project at NAFA and greatly enhances my understanding of colors and the use of negative space.
Pleasantly Lost is a zine about Maladaptive Daydreaming, a mental health condition where the diagnosed is unable to differentiate between the daydream world and the real world. It is a case where the diagnosed prefers to stay in the daydream world forever, hence the name Pleasantly Lost.
ATEA is an app designed especially for art enthusiasts. Mainly inspired by Instagram, it both serves as a creative platform (e.g. Deviantart), a social media platform for artists, and even a platform where artists can purchase others’ work.
#nowalls is a series of posters and a video about breaking through your boundaries. Based on the trigger of the Mexican-US wall, Jeep strives to ‘break the wall’ and promote adventure for all who seek it.
Let's Get #DownToEarth is a social media challenge by LUSH that aims to redefine sustainability. The core philosophy of the challenge is that macro change can only begin from a micro step.
The challenge comes with an Instagram filter that can be accessed through the QR Code found on the promotional posters.
These are the instructions to the challenge, that can also be found in the video for the challenge.